Empowering Women Economically with Digital Tools
On this International Women’s Day, the spotlight turns to enhancing financial independence for women, emphasized by innovative digital solutions. Nirri Shah of Great Gain sheds light on the transformative potential of modern technologies to increase women’s participation in the economy. With the rising trend of online banking and financial services, particularly in Asia-Pacific, digital platforms like Gcash have become a cornerstone of financial transactions in regions like the Philippines, where 67% of the population uses the app.
Bridging the Digital Divide for Economic Empowerment
Despite the proliferation of digital financial services, a significant gap remains with millions of women excluded from these modern economic systems. Particularly in countries like Cambodia, where financial literacy among women is notably low, there is an urgent call to integrate these underserved populations into the digital economy. This integration is not merely about access but also about equipping women with the necessary tools to manage and grow their finances effectively.
Transforming Financial Literacy with Tailored Digital Education
Great Gain is pioneering efforts to link women to digital financial technologies through targeted financial education. This approach not only fosters economic skills but also builds confidence among women to manage their finances and expand their businesses. By making educational resources accessible through mobile technologies, Great Gain aims to empower women across diverse geographies, from Nepal’s remote mountains to the Solomon Islands, enhancing their economic positions and contributions to the economy.