Launching the 15th Annual “Share the Good” Initiative
Regions Bank has announced the commencement of its 15th annual “Share the Good®” initiative, a company-wide volunteer effort that benefits communities across the Southeast, Midwest, and Texas. This year’s theme, “Helping Students Build Financial Confidence,” aligns with the bank’s Financial Literacy Month activities in April 2024.
Every year, Regions associates come together to volunteer and support the company’s mission of enhancing life quality in their communities.
Financial Education and Community Engagement
Regions associates will collaborate with community organizations, youth programs, and schools to deliver the Regions Next Step® financial wellness curriculum, conduct financial education workshops, and more. Gina Sian, who leads the Regions Making Life Better Institute® program, emphasizes that aligning Share the Good with Financial Literacy Month integrates volunteerism with a core aspect of Regions Bank’s community engagement strategy—financial wellness.
“We believe it’s essential to build positive money habits early on,” said Sian. “Our middle and high schoolers are the next generation of savers, spenders, and investors. By helping students understand the power of their financial choices at a young age, we can help set them on a path toward financial wellness and success.”
Impact and Activities
In 2023, Regions associates contributed 104,000 volunteer hours in their communities, with more than 1,300 associates recognized as Regions Community Champions for dedicating at least 16 hours of service. Brett Shaffer, head of Community Relations at Regions, highlighted the program’s impact: “Share the Good allows us to use our financial expertise to benefit people beyond our bank’s walls, making a meaningful impact through locally driven service opportunities.”
The Share the Good activities will continue through April 30, featuring various events:
- Birmingham, Ala.: Regions teams in Jefferson and Shelby counties will host several financial wellness events, including “Banking Basics for Students” and “Money Basics for Life” workshops.
- Shreveport, La.: Associates will facilitate Reality Check budget simulations multiple times throughout the month.
- Raleigh, N.C.: Regions Market Executive Terry Hoey will teach financial literacy courses at the Boys and Girls Clubs of Wake County.
- Iowa: Regions associates will connect with Iowa Jobs For America’s Graduates (iJAG) to present virtual financial education classes to 155 schools statewide.
Community engagement is a cornerstone of Regions’ culture, supported by various programs that encourage associates to volunteer. The bank offers associates a paid day off annually to volunteer and connects them with opportunities that match their skills and interests through its Making Life Better Institute.
About Regions Financial Corporation
Regions Financial Corporation (NYSE: RF) is a member of the S&P 500 Index and one of the nation’s largest providers of consumer and commercial banking, wealth management, and mortgage products and services. Serving customers across the South, Midwest, and Texas, Regions operates approximately 1,250 banking offices and over 2,000 ATMs. Regions Bank is an Equal Housing Lender and Member FDIC. For more information, visit www.regions.com.
About EVERFI, Inc.
EVERFI from Blackbaud (NASDAQ: BLKB) is a global technology company focused on driving social impact through education on critical issues such as financial wellness, mental health, and workplace conduct. Founded in 2008, EVERFI has reached more than 45 million learners worldwide. Recognized for its innovation and impact, EVERFI was acquired by Blackbaud in December 2021. For more information, visit everfi.com.